July 17, 2019
Ep. 80 :: WeWork: A Case Study in Marketing Rework
In episode 80, "WeWork" – one of the predominant co-working companies across the globe – becomes a case study for Bradley Hartmann on the potential disconnect between sales and marketing. Hartmann shows you where WeWork went wrong and challenges...
In episode 80, "WeWork" – one of the predominant co-working companies across the globe – becomes a case study for Bradley Hartmann on the potential disconnect between sales and marketing. Hartmann shows you where WeWork went wrong and challenges you to evaluate your own company's Sales/Marketing fit to make sure you are sending the right message to the right customers.
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