The 7th Annual Sales Fundamentals Workshop (SFW 2026) brought together attendees from across the country for three days of hands-on, high-impact sales training in Fort Worth, Texas.
This isn’t a sit-and-listen event. It’s where salespeople get in the reps—learning how to think, communicate, and perform at a higher level in real-world situations. From Day 1 through the final session, the focus is simple: get better.
Attendees worked through practical training, engaged in real conversations with builders, and sharpened the skills that actually move the needle in LBM sales. And at the end, we recognized top performers—because performance matters.
If you’re serious about improving your sales approach, this is where the work happens.
Learn more about future workshops:
https://www.salesfundamentalsworkshop.com
