Videos

June 16, 2022

SFW 2022 All-Star Panel :: Customer Acquisition Costs

Adam Lingenfelter of Lingenfelter Custom Homes tells a great story about a sales call he received that was so good that he's still doing business with the man 4 years later during the Behind Your Back Sales Co. 2022 Sales Fundamentals Workshop in Ft. Worth, TX. #Sales #Lumber #SalesTraining #LBM…

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June 16, 2022

SFW 2022 All-Star Panel :: Don't Overstay Your Welcome with Mark Scherer of Scherer Bros.

Mark Scherer of Scherer Bros. Lumber warns salespeople to know when to back off during the Behind Your Back Sales Co. 2022 Sales Fundamentals Workshop in Ft. Worth, TX. #Sales #Lumber #SalesTraining #LBM #Construction #Leadership #OSRAcademy #Salespeople #Training #SFW2022 #BehindYourBackPodcast #YouAreOwedNothing #DeliverValueFirst For more videos SUBSCRIBE to our YouTube Channel…

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June 16, 2022

SFW 2022 All-Star Panel :: How to Introduce Yourself and Make an Impression

Jen Zuern of Zuern Building Products and Meagan McCoy Jones of McCoy's Building Supply share their advice on how to introduce yourself to a high level executive at a company that you're trying to sell to, especially when the executive isn't making the buying decisions during the Behind Your Back…

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June 16, 2022

SFW 2022 All-Star Panel :: How Big of a Factor is Purchase Price when Striking a Deal?

Nathan Marsh of V&M Development, Abhi Singh of New South Construction, and Bobby Krueger of The Krueger Group share explain the weight that they place on purchase price when making a deal during the Behind Your Back Sales Co. 2022 Sales Fundamentals Workshop in Ft. Worth, TX. #Sales #Lumber #SalesTraining…

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June 16, 2022

SFW 2022 All-Star Panel :: What Time Should You Arrive for a Meeting?

Mike Barrett of Barrett Homes, Nikki James of Ashton Woods, and Adam Lingenfelter of Lingenfelter Custom Homes share their advice on when you should show up to an in-person meeting during the Behind Your Back Sales Co. 2022 Sales Fundamentals Workshop in Ft. Worth, TX. #Sales #Lumber #SalesTraining #LBM #Construction…

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June 16, 2022

262 :: The Tyson Fury Case Study: Managing Emotions & Deflecting Hostility

In episode 262, Bradley dissects a Ryen Russillo interview with hostile heavyweight boxing champion Tyson Fury. Bradley demonstrates how Russillo magnificently used standard negotiating tactics to keep the interview from going off the rails, despite several uncomfortable moments. Bradley also continues to preview the OSR Academy and explains why it…

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June 15, 2022

The Behind Your Back Podcast: Matt Bruno of Kuiken Bros. Explains Why Forecasting is a Must

Bradley Hartmann, CEO of Behind Your Back Sales Company, speaks with Sales Pro Matt Bruno from @KuikenBrothers who explains why a sales pro must effectively manage their pipeline so they can accurately forecast. #Sales #Lumber #SalesTraining #LBM #Construction #Leadership #Forecast #Forecasting #WeDontTalkAboutBruno #KuikenBrothers #OSRAcademy #Salespeople #Training #BehindYourBackPodcast #YouAreOwedNothing #DeliverValueFirst For…

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June 15, 2022

The Behind Your Back Podcast: We Don't Talk About Forecasts - The Song

Bradley Hartmann, CEO of Behind Your Back Sales Company, explains why a song was created for our latest podcast. #Sales #Lumber #SalesTraining #LBM #Construction #Leadership #Forecast #Forecasting #WeDontTalkAboutBruno #KuikenBrothers #OSRAcademy #Salespeople #Training #BehindYourBackPodcast #YouAreOwedNothing #DeliverValueFirst For more videos SUBSCRIBE to our YouTube Channel - https://www.youtube.com/channel/UC6RYldGMcWCmOAJm4T5zY5g https://www.behindyourbackpodcast.com/

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June 14, 2022

Sales Forecasting: We Don't Talk About Forecasts, or Bruno - The Behind Your Back Sales Co.

Bradley Hartmann, CEO of Behind Your Back Sales Company, explains why you need to continue to forecast, not only in down times, but also during profitable times. He speaks with Sales Pro Matt Bruno from Kuiken Brothers who drives home this point. You don't want to miss the song we…

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June 14, 2022

261 :: We Don't Talk About Forcasts (Or Bruno)

In episode 261, Bradley explains why you need to continue to forecast, not only in down times, but also during profitable times. He speaks with Sales Pro Matt Bruno from Kuiken Brothers who drives home this point. You don't want to miss the song we created for this segment! Bradley…

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June 9, 2022

2 Methods of Negotiation to Save You Time and Money - The Behind Your Back Sales Co.

Bradley Hartmann, CEO of Behind Your Back Sales Company, details two negotiating methods that you can use in your personal and professional life guaranteed to save you money and time. #sales #construction #lumber #lbm #leadership #leadershipdevelopment #Salespeople #SalesTraining #Training #Negotiation #negotiationskills #ackerman #BehindYourBackPodcast #YouAreOwedNothing #DeliverValueFirst For more videos SUBSCRIBE to…

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June 9, 2022

260 :: Negotiating Anything: Two Methods for Saving Money & Time

In episode 260, Bradley details two negotiating methods that you can use in your personal and professional life guaranteed to save you money and time. He also continues to preview the OSR Academy and explains why it may be a good fit for current and future salespeople. Download Information about…

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June 8, 2022

Building Your Sales Stack - The Behind Your Back Sales Co.

Bradley Hartmann, CEO of Behind Your Back Sales Company, explains the idea of a Sales Stack and how building your Sales Stack will make your life easier and predictable since it will lead to higher sales confidence. #Sales #Lumber #LBM #Construction #Leadership #SalesStack #Salespeople #SalesTraining #Training #BehindYourBackPodcast #YouAreOwedNothing #DeliverValueFirst For…

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June 7, 2022

259 :: Sales Stack: Foundation of High Performance

In episode 259, Bradley previews the OSR Academy and explains why it may be a good fit for current and future salespeople. He discusses the idea of a Sales Stack and how building your Sales Stack will make your life easier and predictable since it will lead to higher sales…

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May 31, 2022

258 :: Ryan Scaife of Lezzer Lumber: Marketing Insights to Drive Sales and Social Engagement

In episode 258, Bradley is joined by Ryan Scaife, Marketing Consultant at Senergy Marketing Group for Lezzer Lumber. Ryan discusses how he and his team develop their marketing content calendar and how video plays a large role in their efforts. He also shares opportunities where companies can involve employees and…

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May 27, 2022

The Behind Your Back Podcast: Nick Kuiken, VP of Sales at Kuiken Brothers - The OSR Academy

On The Behind Your Back Podcast, Bradley Hartmann, CEO and President of Behind Your Back Sales and Nick Kuiken, Vice President of Sales at Kuiken Brothers Company, Inc discuss the upcoming OSR Academy designed to train outside sales representatives that will launch in September of 2022. #Sales #Lumber #LBM #Construction…

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May 26, 2022

The Behind Your Back Podcast: Nick Kuiken, VP of Sales at Kuiken Bros: New Methods of Sales Training

On The Behind Your Back Podcast, Nick Kuiken, Vice President of Sales at Kuiken Brothers Company, Inc discusses the need for a shift in how salespeople are trained and why you can't rely on the old methods anymore. #Sales #Lumber #LBM #Construction #Leadership #SalesDevelopment #Training #OSRAcademy #KuikenBrothers #Prospecting #Salespeople #BehindYourBackPodcast…

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May 25, 2022

The Behind Your Back Podcast: Nick Kuiken, VP of Sales at Kuiken Bros. - Sales Development Outlook

On The Behind Your Back Podcast, Nick Kuiken, Vice President of Sales at Kuiken Brothers Company, Inc discusses the prospects of losing a good portion of the current salesforce in the next 5-10 years and why the time is now to start training their replacements. #Sales #Lumber #LBM #Construction #Leadership…

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May 24, 2022

257 :: Nick Kuiken: VP of Sales at Kuiken Brothers on the Challenges of Sales Development

In episode 257, Bradley is joined by Nick Kuiken, Vice President of Sales at Kuiken Brothers. They examine the challenges developing current and future sales professionals while introducing the OSR Academy as a solution to solve to those challenges. Nick discusses the prospects of losing as many as 40% of…

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May 17, 2022

256 :: Kolby Dukes and Brad Marks: Live from LBM Advantage's NextGen Leadership Conference

In episode 256, Bradley is joined by Kolby Dukes of Dukes Lumber and Senior Sales Executive at Culpeper Wood Preservers, Brad Marks at the LBM Advantage 2022 NextGen Leadership Conference. They discuss how important building relationships have become while the supply chain challenge continues to exist. Kolby and Brad also…

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May 16, 2022

The Behind Your Back Podcast: Abhi Singh, COO of New South Construction Supply: Tough Conversations

On The Behind Your Back Podcast, Abhi Singh, COO of New South Construction Supply, discusses his approach to having tough conversations with employees and customers. The full episode is now available to watch on our YouTube Channel http://ow.ly/sP9B50J6QFy #Sales #Lumber #LBM #Construction #Leadership #Culture #Business #NewSouthConstruction #ArtOfWar #BehindYourBackPodcast #YouAreOwedNothing #DeliverValueFirst

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May 12, 2022

The Behind Your Back Podcast: Abhi Singh, COO of New South Construction Supply: Segment 1 - Culture

On Episode 255 of The Behind Your Back Podcast, Abhi Singh, COO of New South Construction Supply reveals and explains the formula he uses to achieve results. In Segment 1, Abhi shares shares a story about how culture affects employees. #Sales #Lumber #LBM #Construction #Leadership #Culture #Business #NewSouthConstruction #ArtOfWar #BehindYourBackPodcast…

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May 12, 2022

The Behind Your Back Podcast : Abhi Singh, COO of New South Construction Supply: Segment 2 - Formula

In Segment 2 of Episode 255 of The Behind Your Back Podcast, Abhi Singh, COO of New South Construction Supply reveals and explains the formula he uses to achieve results. #Sales #Lumber #LBM #Construction #Leadership #Culture #Business #NewSouthConstruction #ArtOfWar #BehindYourBackPodcast #YouAreOwedNothing #DeliverValueFirst https://www.behindyourbackpodcast.com/255-abhi-singh-coo-of-new-south-construction-supply-on-the-leadership-equation-lpxcr/

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May 12, 2022

The Behind Your Back Podcast :: Abhi Singh, COO of New South Construction Supply: Segment 3 - Sales

On the The Behind Your Back Podcast, Abhi Singh, COO of New South Construction Supply, reveals and explains the formula he uses to achieve results. In Segment 3, Abhi discusses the optimal number of accounts a salesperson should have. #Sales #Lumber #LBM #Construction #Leadership #Culture #Business #NewSouthConstruction #ArtOfWar #BehindYourBackPodcast #YouAreOwedNothing…

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