"Because its purpose is to create a customer, the business enterprise has two—and only two—basic functions: marketing and innovation." - Dr. Peter Drucker In episode 146, Bradley Hartmann connects with one of his former MBA professors,...
In episode 145, Russ Kathrein joins the show to talk about his recent departure from Alexander Lumber, a few of his lessons learned, and leadership principles that can guide us all.
Part II of Bradley Hartmann's conversation with Bruce Merrifield, President of Merrifield Consulting Group and partner at WayPoint Analytics. They continue the discussion on profit models, customer profitability rankings, the importance of identifying...
“To succeed in business, you have to have a genuine, honest-to-goodness interest in profitability. And most people don’t.” —The Art of Profitability by Adrian Slywotzky Our guest on episode 143 is Bruce Merrifield, President at...
On today’s episode, Hartmann and Jenny T. are joined by a pair of guests from WindsorONE. Corbin Rinehart is a Regional Sales Manager at WindsorONE, a wood science expert, and an avid fisherman—all of which were assembled into a unique collegiate...
In episode 141 you'll meet Jim Thillen, the Regional General Superintendent at The Beck Group, an international commercial construction firm based in Dallas, TX. Jim is a 3rd generation builder, an early adopter of technology in the construction space...
In this emergency podcast, Jenny T. and Bradey Hartmann discuss the Muji bankruptcy (in the U.S. only) and its effects on the supply and demand of .38 gel ink ballpoint pens. They also discuss the world's longest-running corporations.
In episode 139, host Bradley Hartmann recounts his impromptu one-on-one session with Coach Herm Edwards, former NFL player and coach who is currently the Head Coach at Arizona State University in Tempe, AZ. Coach Herm shared his insights on football,...
In episode 138, Bradley Hartmann connects with Sean Reid of Arrowhead Coaching and Facilitation Solutions based near Hamilton, Ontario (CA). Sean shares lessons learned from writing a speech for the Queen of England, a situational leadership framework...
In episode 137, a bit of (meaningless) history is made as Bradley Hartmann's role of podcast host transitions to past guest, VP of Trade Marketing and Sales Training at Hearth and Home Technologies, Tim Rethlake. Joining Tim on the podcast is two...
In episode 136, Bradley Hartmann is joined by Kimberly Simonson, President of Simonson Design USA. In her firm, Kimberly and her team, which includes family, leverages the power of 3D design software to help dealers and home owners improve the speed,...
In episode 135, Bradley Hartmann shares an excerpt from his upcoming book project with Carl Moyer (Director of Human Resources at Parr Lumber Company) titled, Yes, Fear Works (But There's a Better Way). This episode deals with attempts at motivation,...
In episode 134 Bradley meets Jonathan Slain, co-author of Rock the Recession (with Paul Belair) and founder of Autobahn Consultants. Use the promo code BEHIND to receive 29% off everything sold at website, including Jonathan’s workbook, his...
In episode 133 Bradley is joined by Ronda Conger, author, podcaster, public speaker, and home building executive at award-winning CBH Homes in Boise.
In episode 132, Bradley is joined by Jon Vaughan, President of Brand Vaughan Lumber, and Mark Scherer, COO of Scherer Bros. Lumber Co., to analyze leadership lessons they took from ESPN's Michael Jordan Documentary 'The Last Dance.' As always, thank...
In episode 131, Bradley is joined by Jenny T. to talk about the D.A.M. Problem with Salespeople. They give their tips on how to help you and your salespeople overcome the drift to account management.
In episode 130, Bradley is joined by TJ Shaheen, Owner and EVP of Builders' General in New Jersey. TJ gives an inside look at the COVID-19 pandemic from his perspective and shares what his company is doing to keep employees and customers safe.
In episode 129, Bradley is joined by Jillian Sobeck Whalen, Founder & Strategist at Sobeck Studio. She gives her advice on: How to make your message stand out on social media How to improve your digital presence in only 1 hour per week How to...
In episode 128, Bradley is joined by epidemiologist Dr. Mark Guinter, PhD, to help us give public health insights far beyond the current COVID-19 experience.
In episode 127, The Behind Your Back Sales Co. presents a new, recurring podcast series featuring four LBM thought leaders: Bradley Hartmann (Founder & CEO of the Behind Your Back Sales Co.), TJ Shaheen (Executive Vice President and 4th generation...
In episode 126, Bradley Hartmann takes another look at the COVID-19 pandemic, this time focusing on what's inside a builder's playbook during times of uncertainty. He talks about: What you can learn from Zoom's botched meteoric rise 3 phases of...
In the wake of the NFL's first virtual-only draft, we take a look back at "Ep. 69 :: Overconfidence in Drafting Talent: Yours and in the NFL." Bradley Hartmann draws parallels between the 2019 NFL Draft and your business. He highlights the most...
In episode 125, Bradley Hartmann sits down with Stephen James, Founder & CEO of The Leadership Lab and President & Executive Director of Sage Hill Counseling. They dive into: Why the human aspect is most important for your...
In episode 124, Bradley Hartmann sits down with Parr Lumber's Director of Human Resources, Carl Moyer. They discuss: How to build a culture employees want to be a part of What companies do that kills team morale Carl and Bradley's...